We
are pleased to announce another session for the 2013 Unconvention...
Building the Better
Housing Prospect
Led by Dan O'Neill, Vice President of Strategy and
Sales
for the Bloomington ,
MN CVB
Join Dan O’Neill, Vice President of Strategy
and Sales for the Bloomington Convention Bureau, as he takes you on a
comprehensive journey through sourcing, analyzing and budgeting for new housing
groups. The Bloomington ,
Minnesota CVB has offered housing services for a number of years. Starting with
a broad range of groups differing in size and market type,
it didn't take long for them to realize that not all housing groups are profitable housing groups. Over the
past year the bureau has adjusted its focus and is now laser clear on what makes a group a good housing
candidate.
This session will include:
- Sales Cycle Analysis for Online Housing
- Marketing Strategies to Support Clients
- Financial Sharing Strategies
- Case Study
- Q&A and open sharing among the group
About Dan O’Neill:
Dan has over 17 years experience in travel and hospitality and heads up day to day strategy and
sales for the Bloomington Convention Bureau. Dan develops “win-win” strategies
and partnerships, often with major entertainment, travel and sports properties.
His background includes hotel strategic planning, brand marketing and market
research covering business-to-consumer and business-to-business. Dan has
consulted with Radisson Hotels & Resorts, Country Inns & Suites,
Caribou Coffee, Northwest Airlines, Delta, American Airlines and National
Rental. Dan has exceeded Destination production goals in 2008, 2009 and 2010.
About the
Unconvention:
For Organizations and Destinations that want to succeed at housing, this is a must-attend event.
For Organizations and Destinations that want to succeed at housing, this is a must-attend event.
Join us in
We make every effort to foster an environment of open discussion with your peers, those who face the same housing situations you deal with on a daily basis. This conference is the perfect mix of education, networking and fun.
$595 for first registration, $450 for each additional registration. This includes all learning sessions, networking events, transportation, food and beverage. Accommodation and flights not included.