Tuesday, February 26, 2013

Unconvention 2013 New Session Announcement





We are pleased to announce another session for the 2013 Unconvention...


Building the Better Housing Prospect


Led by Dan O'Neill, Vice President of Strategy and Sales 
for the Bloomington, MN CVB

Join Dan O’Neill, Vice President of Strategy and Sales for the Bloomington Convention Bureau, as he takes you on a comprehensive journey through sourcing, analyzing and budgeting for new housing groups. The Bloomington, Minnesota CVB has offered housing services for a number of years. Starting with a broad range of groups differing in size and market type, it didn't take long for them to realize that not all housing groups are profitable housing groups. Over the past year the bureau has adjusted its focus and is now laser clear on what makes a group a good housing candidate.


This session will include:
  • Sales Cycle Analysis for Online Housing
  • Marketing Strategies to Support Clients
  • Financial Sharing Strategies
  • Case Study
  • Q&A and open sharing among the group



 About Dan O’Neill:

Dan has over 17 years experience in travel and hospitality and heads up day to day strategy and sales for the Bloomington Convention Bureau. Dan develops “win-win” strategies and partnerships, often with major entertainment, travel and sports properties. His background includes hotel strategic planning, brand marketing and market research covering business-to-consumer and business-to-business. Dan has consulted with Radisson Hotels & Resorts, Country Inns & Suites, Caribou Coffee, Northwest Airlines, Delta, American Airlines and National Rental. Dan has exceeded Destination production goals in 2008, 2009 and 2010. 


About the Unconvention:
For Organizations and Destinations that want to succeed at housing, this is a must-attend event.

Join us in Vancouver, BC April 10 - 12, 2013 to establish, increase or refine your housing services through tactical expert led learning. We don't believe in sitting in one ballroom all day, it's too boring! We promise to keep you engaged through a diverse offering of learning opportunities and networking events.

We make every effort to foster an environment of open discussion with your peers, those who face the same housing situations you deal with on a daily basis. This conference is the perfect mix of education, networking and fun.

$595 for first registration, $450 for each additional registration. This includes all learning sessions, networking events, transportation, food and beverage. Accommodation and flights not included.

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